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PUREdkny Verbena Global Launch

Continues partnership with CARE.

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By: TOM BRANNA

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PUREdkny announces its continuation of its partnership with CARE – a leading humanitarian organization to help lift women out of global poverty.In honor of the launch of PUREdkny’s new scent: Verbena, DKNY will make a donation to support CARE’s continent-wide Access Africa program, according to the company. The PUREdkny and CARE partnership began in 2010 with the launch of PUREdkny Vanilla. Together they helped educate the Ugandan vanilla farmers through Village Savings &#03...

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